If you have a business or personal website, you may be wondering how you can take it to the next level. Depending on your niche and the amount of website traffic you have, there are several ways to monetize your website as well as provide more value to your visitors. If converting your site to a mobile app sounds interesting, read on for more insight and information.
Is your website an ideal candidate for a mobile app?
Some websites are better suited to serve as mobile apps than others. For example, if you run a professional consulting website and use WordPress hosting for agencies, the odds are your site is a great candidate as a mobile app. Why? Because as a consulting agency, you are constantly informing your clients about useful tips, guidance, and methods to improve their lives. In this instance, an app is a powerful way to keep your audience connected to your consulting services.
Alternatively, if you have a personal blog, this may not be the best scenario for building your site into an app. However, if your personal blog has a large following and a strong fan base, an app may be a viable option.
The key to choosing to convert a website to a mobile application is to consider your audience. Do you regularly provide high-quality content that your visitors are craving? If the answer is yes, then a mobile app could be a great option for your website.
Benefits of Converting Your Website to a Mobile App
Once you’ve decided whether or not a mobile app is right for your website, you might be wondering what a mobile app can do for you and your visitors. . Here are the main benefits of converting your website into a mobile app.
Did you know that mobile devices visit more than 60% of websites in the US alone? In light of this staggering statistic, a mobile app built from your website is a fantastic way to keep your audience’s eyes on your content. When you consider how many people these days grab their phone for almost everything, your app captures where they spend most of their time.
As mentioned, people are spending more time on their phones than ever before. In fact, people spend more time on their mobile devices than watching TV. More than 85% of smartphone users are spending more time on apps than web browsers. This means that the app version of your website is more likely to be used and viewed than your website on a browser.
Engage your audience
If you have an app for your website, you will have an opportunity to engage your audience. To explain, a mobile app allows you to send push notifications to your readers’ phones. Whether it’s a new post you just published, a promotion you want to share, or any kind of special offer – push notifications through your app keeps you in constant touch with your audience. Additionally, you can send a weekly message in lieu of an email newsletter. These app messages are an effective way to engage your audience and make you more relevant.
While most apps are free, there is definitely an opportunity to charge a small, one-time fee for your mobile app. If you have a significant following, the .99 percent app can add a healthy side hustle to your website enterprise. If you sell a product, you’ll likely experience more sales through your app than the mobile web. According to online statistics, 78% of shoppers are more likely to make a purchase from a mobile app than from a browser. Additionally, e-commerce apps are 3x more likely to convert visitors into customers.
A final word on converting a website to a mobile app
The choice to turn your website into a mobile app is ultimately yours. However, after reading all about the potential the app can offer to your website or business, it might be a good idea to give it a try. At the end of the day, mobile apps are becoming a standard rather than a luxury, so converting your website to a mobile app is just another step in the evolution of your online efforts.